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Branding

Digital marketing

How to create a brand awareness campaign on Facebook

by Kate Spurdens

Coca-Cola truck in the snow - The best Christmas marketing taglines - Copify blog

Copywriting

10 of the best Christmas marketing taglines of all time

Christmas is an opportunity for any copywriter or marketer to get a crash course in selling the...

by Wendy Woodhead

Two people clinking Coca-Cola bottles - 4 of the best marketing gimmicks of all time - Copify Blog

Branding

4 of the best marketing gimmicks of all time, and why they worked

Growing a successful brand means using marketing to position yourself so well that you're the first...

by Joe Blackburn

Woman with hands over her eyes

Copywriting

Top 10 of the worst advertising campaigns ever

Who doesn’t love some good advertising for the creative ideas it brings together? Of course, some...

by Lucy Bennett

Branding

Brand Awareness Essentials 5: How to create brand awareness for new products

Launching a new product? Want everyone to know about it? In the fifth instalment of our Brand...

by Tiegan Mehmi

Branding

Brand Awareness Essentials: 3. How does advertising increase brand awareness?

It doesn’t matter whether you are a start-up or a multi-national brand – every company needs to...

by Wendy Woodhead