Branding

Brand Awareness Essentials 5: How to create brand awareness for new products

December 4, 2023

aunching a new product? Want everyone to know about it? In the fifth instalment of our Brand Awareness Essentials series, find out how to create brand …

How does advertising increase brand awareness?

April 29, 2023

It doesn’t matter whether you are a start-up or a multi-national – every company needs to consider a brand awareness campaign.
It’s not easy to …

How to create a brand awareness campaign on Facebook

March 23, 2023

by Kate Spurdens If you are looking to increase your brand’s awareness, there is no better place to start than

10 of the best Christmas marketing taglines of all time

March 1, 2023

by Wendy Woodhead Christmas is an opportunity for any copywriter or marketer to get a crash course in selling the

4 of the best marketing gimmicks of all time, and why they worked

February 2, 2023

by Joe Blackburn Growing a successful brand means using marketing to position yourself so well that you’re the first thing

Top 10 of the worst advertising campaigns ever

April 22, 2022

by Lucy Bennett Who doesn’t love some good advertising for the creative ideas it brings together? Of course, some ads

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