Knowing what you’re doing with Search Engine Optimisation (SEO) is hugely important for any site. No one wants to fall foul of the search engines or see their hard work on content go to waste because it’s never seen by anyone.
Most people will know that at, the very least, you need to have high quality, well-keyworded content to get your site seen. While there are many other moving parts to good SEO, content curation is one technique that can make all the difference, especially to new sites, with very little content. But what is content curation in SEO? And why use it?