Behind the scenes: The new Copify website

Computers are fun

Computers are fun

This winter, while most were posting photos of themselves on Facebook wearing a random “Christmas jumper” and drooling over that advert, our team* of turbo-geeks were forced to sit coding our new website.

*me

Despite the rising odour of stale pizza around the office and the onset of chronic Vitamin D deprivation, we are finally ready to unveil our new site.

A bit of inspiration…

I went to Cakefest in October 2011, a get together for serious CakePHP developers to hack their way through a series of workshops led by some of the CakePHP core team (big thanks to Graham Weldon, José Lorenzo and the rest of the guys at CakeDC).

During the two day workshop we ran through the latest version of their PHP framework, and it was clear it was time to do some work “under the hood” on our existing site.

I threw in a new design as well just for laughs.

New Features

We have customers who put several hundred copywriting jobs through the site each month so for them our focus was on improving usability, yet keeping a sense of familiarity, so they can go about using our service as normal.

Adding a job, finding your completed copy and making payments should all still feel the same as ever. We have hopefully done enough to avoid a Facebook-esque UI change upset!

Finding the perfect copywriter

Direct orders are becoming increasingly popular amongst our customers. Using the same writer time and time again makes perfect sense when the copy is part of a series of jobs, when the writer has built up an understanding of your tone of voice requirements, or for regular, ongoing work (like weekly blog posts).

Filter by experience in a given subject

Filter by experience in a given subject

But what if you are new to Copify? How do you know which of our writers is best suited for your job?

Well, considering we were about to rebuild the site from the ground up we have made this an integral feature. You can now quickly find the copywriter with experience in your subject matter.

Job alerts and notifications

Dashboard Feed

New Dashboard Feed

We have a new dashboard to quickly find completed copy, place new jobs and get notifications.

One big flaw in the old system was slow alerts. Sometimes we were sending out alert emails for jobs that had already been accepted.

We have made some headway with this in the form of real time alerts in the dashboard.

Adding multiple jobs

Adding muliple jobs

Adding muliple jobs

One part of the current site we really wanted to improve was the bulk order feature. For projects such as product reviews, descriptions for ecommerce or for multiple articles as part of your SEO efforts, adding several jobs at once can be a bit of pain.

We’ve streamlined this process to allow up to 5 briefs to be added at once, and in the pipeline is a CSV import feature to upload unlimited jobs…stay tuned!

Payments just got easier

Easy than Stacey Giggs after a bottle of wine

Secure payments

The checkout process of any website is dull – filling out web forms over and over again is about as much fun as being trapped in a lift with Jamie Oliver.

With the new release, we’ve cut back the non-essentials to make payment an absolute breeze. As before, all payment pages, and any other pages where we handle your personal info are SSL encrypted for security – one of only a few things we take very seriously.

Import your Linkedin profile

If you try and order copy from me I will hunt you down and politely ask you not too

I'm not a copywriter but if I were....

Copywriters and publishers can now fill in their profile page with a Linkedin api.

With a click of a button you can import the about, specialities and work experience sections of your Linkedin account directly in to your Copify profile.

You will also notice we have switched to Gravatar for profile photos. If you haven’t got one already, don’t worry we’ve made sure your old one will still work your old avatar will disappear. Click here to generate a new one.

OK I’m ready, take me to the new site…

We’ve got a few days or so of testing before we go live, but you can get an invite to take a look around the current beta version by emailing us with your Copify user ID – just try not to break anything!

Post to Twitter

Updates to messaging system

We have made updates today to the job messaging system, allowing writers a better way to communicate with the client to ensure the best results in the finished copy, and to give the clients a direct method of relaying feedback to the writer.

Any new messages are easily visible

New message side-bar allows quick communication between the writer and the client over a piece of copy;

New message side-bar

We had at first opted to go with a voice over IP system allowing copywriters and clients alike to leave messages in an “inbox”, much like the 1984 Olympic message system;

…but initial trials didn’t go very well.

Post to Twitter

Freelance Writers – Too Many to Shake a Stick at

Over at the main Copify website, some of you may have already noticed our new “Copywriters” section. Here, you can find a complete who’s who of the active freelance writers who will be on hand to snap-up your writing jobs and deliver copy at the highest standard, on time and within budget.

After talking to the clients who use Copify, we have heard on several occasions the request for a “direct order” allowing publishers to choose which copywriter completes their job. One instance where this would be useful is if the copy is written as part of a “series” of articles and a changing writers will effect the style of the overall content.

Very soon you will be able to place Now, you can place a copywriting job with any of the writers in this new section. Here’s a quick glance at some of the excellent writing talent on Copify;

David Bell

David has been writing at Copify since the early days and is a veteran copy-fiend. The quality of David’s work and his ability to hit tight deadlines means he is a heavy-hitter at Copify.

David Bell - He's a Copify heavyweight

Nathan Francis

Joining earlier this year, Nathan has quite literally smashed through 40+ writing jobs on Copify – every single one receiving positive feedback from the client.

Nathan Francis - The Copy King

Emma Furze

The new kid on the block, Emma has vast experience in online PR and also SEO copywriting in a wide range of subjects.

Emma Furze - The Press Release Queen

Steven Jenkinson

A fresh, young copywriter with the head of a strategic marketer. 3+ years agency experience, writing and marketing for blue chip clients. 50+ jobs completed so far. BOOM.

Steven Jenkinson

View more Copifiers

So the new copywriters section is the first step in moving towards the direct order facility. It should provide a quick and easy way to find a writer you have used before, or simply find someone who fits the bill for your copy requirements.

Web agencies, if you want to find out more about how Copify can help you source copy quickly and cost effectively, get in touch for a free trial. help@copify.com

Post to Twitter

Direct Order Function Launched

drum rollBy popular demand, we are highly delighted to announce the launch of our new Direct Order feature, which will now allow you to place orders with your chosen copywriters.

How it works

Unlike our traditional service, which offers your job to all of the writers in our pool, placing a Direct Order means that you can specify which of our writers you want to assign.

You can place a direct order either through the copywriter’s profile page.

What this means for clients

Direct Order makes Copify even more attractive to clients, as it means they can build established relationships with copywriters, giving them even greater assurance that the content they receive will be exactly what they are looking for.

What this means for writers

Writers now have an even greater incentive to provide consistently high levels of work, in the knowledge that this could lead to repeat work in the future, meaning clients are happy and continue to use the service and in turn generating more work for the writers, it’s a win-win situation folks!

Try it out now…

Why not give it a whirl, by browsing some of our copywriter profiles.

Post to Twitter