Nowadays, perhaps one of the biggest hurdles bloggers face in social media is the pressure to keep up. This is because platforms’ algorithms continuously innovate and user behavior constantly changes — as a...
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Larry Kim5 travel copywriting examples that prove you should hire a pro
If you want to be competitive in the travel sector, whether you’re an airline, hotel or other travel business, you must work hard to produce content that is valuable to customers. You need your content to be...
Rob TaylorWhat is web copywriting?
So, you want to be a copywriter. But just what is web copywriting? It’s crucial you find out because writing for websites and other online products is going to be a huge part of what you do. Small businesses with...
Francesca Ross7 creative copywriter portfolio examples
Whether you’ve never written an article or blog before in your life, or have just dipped your toe in the freelance writing waters, you’ve probably realised fairly quickly that having a killer copywriter...
Grace CarterJust what does a copywriter do?
If you’ve ever heard someone describe themselves as being a ‘copywriter’, you have probably established for yourself that their job must involve some kind of writing. But just exactly what does a...
7 of the best copywriter portfolio websites
If you’re a copywriter, you no doubt have a growing body of work. However, in this age of sharing everything online, your web presence could make or break your career. You may be used to sharing samples of your work...
Jess Thistlethwaite
How to become a freelance writer
You may have carried a notebook around with you for years, mentally rewrite others’ articles while you’re scouring the internet, and even have a running top-ten list of advertising jingles in your head. That’s all well...
Wendy Woodhead
How to create the perfect copywriting brief template
Do you have a blog post, homepage content or a series of product descriptions you need writing? Before your freelance writer can put pen to paper – or finger to keyboard – you’re going to need to create a brief...