As you may already know, starting a blog is one thing, but getting it off the ground is quite another. Building momentum requires a certain set of techniques that apply to your core website along with your published...
Category - Online PR
Noemi Tasarra-TwiggHow to create a copywriting portfolio
Whether you’re starting out as a copywriter or have been in the business for a long time, you’ll know that keeping a list of your previous successes to help attract new clients is a major part of the...
Nick TonerHow to write a press release
Press releases are a great way of communicating your latest news or updates with members of the news media, who will then relate this information to their wider audience if they think it will be of interest. It can...
Grace CarterThe relationship between content marketing and PR
Public relations is labelled as an outdated, dying art, while content marketing is the new trend that every business must now focus exclusively on. The truth, as always, is somewhere in between. Content marketing and PR...
Sam CarneyHow to create a killer press release template
Developing a solid press release template to follow means you can get your take on the latest news in front of key influencers before anyone else.
Ask an SEO – Patrick Langridge of Screaming Frog on combining SEO and PR
In the latest edition of our weekly Ask an SEO feature, I caught up with SEO consultant Patrick Langridge. Patrick has a background in traditional PR and gave me some really good insight into how to successfully combine...
Martin Harrison
A million miles from Silicon Valley
As an internet business here in the UK, it’s easy to feel a little distanced from all the champagne and pop enjoyed over in the USA. Apparently, while you’re based in The Golden State you can throw together...
rob