Becoming a copywriter isn’t as easy as just waking up and deciding you want to write. While this is a great first step, it is a career path that takes a lot of dedication and hard work. Apart from practice (which...
Category - Content marketing
7 steps to building a copywriting portfolio the right way
So you want to be a writer. You may have arrived at this realisation early on. Early enough that you have built up plenty of experience working on, or even editing, school newspapers, college bulletins and a university...
The best hotel copywriting examples
Copywriting is a fantastic way to market your business. By using a blend of storytelling, brand marketing and SEO, copywriters can create compelling written content that can advertise, describe, and engage potential...
7 top content writing courses to boost your skills in 2021
Content is one of the most important elements for your business to grow and succeed. It is the strategy that can take your business above your competitors, help you to rank on search engines and generate more sales. If...
How to write great content for your website
Content is the most important yet often most overlooked aspect of a website. Writing content which engages your audience, encourages conversions and drives that all-important SEO and social media traffic is a constant...