Category: Sarah Poll

  • Is it copy writing or copywriting? And other FAQs answered

    Is it copy writing or copywriting? And other FAQs answered

    by Sarah Poll Most business owners today know that they need to be creating content that engages their audience both online as well as off. Copy writing or copywriting (as it is more commonly spelt in the industry), is the name for this writing skill that combines writing to a target audience with compelling the…

  • Can you learn copywriting?

    Can you learn copywriting?

    by Sarah Poll on January 24, 2018 If you’ve got a passion for writing audience-specific, attention-grabbing content under pressure, then you might consider becoming a copywriter. With a natural talent for engaging people through the written word, it’s possible to go from beginner to pro within the field and find your niche along the way. However, great copywriting…