Monthly Archives: September 2011

Mass Payment Issues

As you know, we normally process payouts every Friday using “PayPal Mass Payments”.

We use this as it means we absorb a small fee each week, but all the copywriters getting paid don’t have to pay any fees to receive their cash.

This week we have had some technical issues which means we can not use the Mass Payment system.

We can still send a “normal” PayPal payment but the receiver will incur the usual fee from PayPal, and nobody likes giving PayPal money!

If you are still waiting for a payout, feel free to email rob[at]copify[dot]com and we will arrange a BACS payment – it would help us out and it will probably be quicker.

Again, really sorry for the delay in payments – we are doing our best to resolve it!

How To Apply For Copywriting Jobs – 5 Tips

Over the past 18 months I have received hundreds of copywriting applications. Based on this, the following are my top 5 tips for copywriters when applying for work.

Don’t name your CV ‘My Copywriting CV’

CV FAIL

CV FAIL

You’ll make it pretty obvious that you have more than one version of your CV, which means that you are a Jack of all trades, and a master of none.

Make it relevant

Worked in your local pub? Stacked shelves in ASDA? Great, but why should I care? I want to know if you can write good copy, that’s all.

Get my attention

Dear Sir or Madam, I would like to apply for the position of copywriter.

Zzzzzz. If this is how bland your covering letter is, what is your copy going to be like? I’m not even going to waste my time reading it.

If you’re a decent copywriter, you should be able to do better than this.

Do your homework

Show that you have taken the time to research the person or company you are applying to, tell them what you like about them, or even what you don’t.

Steven Jenkinson, one of our best copywriters got this spot on. Here is what he wrote in his application email:

I’ve been following the debate on Copify. It looks like it’s been something of a bumpy ride, but, having already registered with you, it’s good to see your service finding its feet.

In short, I’d like to apply as a professional copywriter. But first, let me briefly introduce myself – I’m based in City, working for Agency as the UK agency’s permanent staff copywriter. Since I started out three years ago, I’ve acquired plenty of experience writing long and short copy for countless audiences, purposes, tones and media. I’ve also acted as a Press Officer, so I have substantial experience of writing press releases for the agency and on behalf of our clients. Having looked over some of Copify’s previously-advertised jobs, this would undoubtedly be useful.

This impressed me on 2 counts:

1.    He knew the background to the company.
2.    He outlined his experience and most importantly, how it was relevant to us.

The proof of the pudding…

Good writer? Prove it. Show your versatility with a range of samples on different subjects.